Cookbooks by industry, journey and function
Each cookbook brings together the decisions that weigh most, the data they use and the people involved. It is an optional accelerator: the company can start from scratch in the hub or begin with a cookbook and adjust it.
By sector
Vocabulary, decisions and data of your market.
Retail
Inventory, pricing and capital decisions with an owner and a tracked effect, on the systems the retailer already has.
Typical pain: Stockouts on some items and excess on others, at the same time.
Regulated financial services
Credit, risk and compliance with decisions that are explainable, contestable and traceable, for institutions supervised by the Central Bank of Brazil.
Typical pain: Credit decisions that are hard to explain and to contest later.
Pharma: retail and distribution
Pharmaceutical operations organized into data and decisions: purchasing, lot, inventory, dispensing, distribution, returns and recall.
Typical pain: The right medicine out of stock and short-dated medicine piling up.
Private healthcare
Access, capacity and patient journey with care for sensitive data, for hospitals, clinics, laboratories and providers.
Typical pain: Schedules with gaps and queues at the same time.
Consumer goods (CPG)
Brand, product, production and channel in decisions, for manufacturers, brand owners and distributors.
Typical pain: Not knowing what actually sold through the channel.
Logistics and transport
The logistics promise, with the right cargo, in the right condition, at the agreed time and cost, with proof of execution and a reconciled effect.
Typical pain: Delays and incidents discovered only after the customer.
By journey
Decision journeys that hold in any sector.
OTIF: promise to proof
A delivery only counts as OTIF when there is a versioned promise, proof of execution and a reconciled effect.
Typical pain: Each area measures OTIF its own way.
Demand-to-Capacity
Demand and capacity planning with declared uncertainty, compared scenarios and execution measured against the plan.
Typical pain: Forecasts with no stated uncertainty.
Inventory-to-Availability
From inventory identity and balance to the availability promise, with reservation, allocation and physical-financial reconciliation.
Typical pain: System balance different from physical stock.
Margin-to-Cash
From price and cost to margin and cash, with a billable document, reconciliation and a period close with explicit pending items.
Typical pain: Margin calculated differently in each area.
Exception-to-Recovery
Signal, classification, owner, approved action and recovery confirmation with proof, through to root cause and prevention.
Typical pain: Exceptions handled over email.
By function
What each function decides, tracks and needs to know.
Supply Chain and Operations
Operational promise, availability and capacity, approved recovery and proof of execution, for whoever answers for operations.
Typical pain: Promises made without checking availability and capacity.
Finance and Performance
Operational events and decisions turned into reconciled economic performance, with the financial grammar in Finance’s custody.
Typical pain: Local metrics that do not match the corporate number.
Commercial and Customer
Commercial promise, offers aligned with capacity, risk communication to the customer and learning by segment and channel.
Typical pain: Offers made without seeing the delivery risk.
Marketing
Demand, audience, journey and attribution on customer data, with consent and approved activation.
Typical pain: Campaigns without knowing what was incremental.
Data, AI and Decision
Source, data product, metric and decision context with a defined contract and semantics, with declared agents and clear limits.
Typical pain: Nobody trusts the numbers.
Risk, Compliance and Control
Published policies and limits; decisions reviewed; exceptions assessed and the audit trail preserved.
Typical pain: Audits that turn into evidence hunts.
What comes in each cookbook
- Problem and decision
- Goal, context, alternatives and expected result.
- Data and indicators
- Sources, definitions, quality and starting reference.
- People and agents
- Owners, activities and approvals.
- Application and evidence
- Adaptation roadmap, tests, exceptions and measurement.
Recipes guide adaptation and supervised implementation. Each application requires the integrations, tests and acceptance criteria agreed with the client.
Which part of your operation needs to move forward?
Start with a recurring decision or an outcome that matters. Together we identify the data, people and first capability required.